We begin by analysing the very heart of the company – its values, experience and future aspirations – in order to define and implement a multichannel communication strategy focussed on user experience. This strategy should engage, move and generate interaction, but also contribute to strengthening reputation.
Areas of action
Strategy, creativity and IT technology for websites in line with customers’ targets and requirements of users.
We develop websites, from strategic consulting to continuous updating and maintenance, thanks to our analytical and creative skills (web copywriting, UI and UX) and technological skills - SEO, software design, development and optimisation.
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We manage the content and creativity of our customers’ publications.
From the selection of content and relevant topics to the definition of concept, from copywriting to graphic design: we manage our customers’ publications with an aim to providing a distinctive product which guarantees a consistency of corporate identity and capable of conveying strategic messages and significant information.
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Our creative and technological skills add value to financial and sustainability reports.
We work side by side with our customers in the creative projects of financial, sustainability and/or integrated reports and related promotional material - leaflets, posters and videos. Furthermore, we develop digital reports which reduce the complexity of the topics covered and increase usability thus highlighting the most significant information and key message of the company.
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Smartphone and tablet iOS and Android solutions for a company at your fingertips.
From planning and design to technological development. We create apps for mobile devices to make communication between our customers and their internal and external stakeholders more direct, engaging and user-friendly. We especially focus on Investor Relations apps.
Amongst the other solutions created by us, customisable according to customer requirements:
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Together with our customers, we design and develop videos which contribute to spreading the company vision and enhancing relations with its stakeholders.
We create moving videos and informational videos throughout all stages of production, thus contributing to the expression of company vision and culture and/or communication of data and performance with infographics and highlights.
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We design and create content strategies for social media and performance marketing activities.
From the editorial plan to ad hoc content and promotion on social networks and Google: we monitor our customers’ digital touchpoints, increasingly more important and strategic to building reputation.
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Skills
We present a story-like narrative of companies in order to enhance reputation, engage stakeholders and build long-lasting relations.
Every company has a story which we tell in a unique and consistent way thanks to a cross-channel communication strategy and strong format potential. Projects and strategies thus presented stimulate engagement and dialogue in which goals and values are shared and trust is built.
We manage the art design of all our projects with an aim to providing a creative and effective experience.
With a focus on care and precision, we offer support in creating tailor-made visual elements - infographics, illustrations and advertising – whilst maintaining consistency in all touchpoints. In our digital projects - websites, online reports, intranets and apps - our UI Design skills are fully exploited, allowing a more effective and enjoyable user experience.
After careful research and analysis, we design projects that reflect the characteristics and demands of users.
Thanks to our UX Lab in Ivrea, we are able to carry out qualitative and quantitative research on users, delving further into any critical points arising in order to create successful projects.
We believe that SEO optimisation plays a pivotal role in orienting digital communication.
We do not believe that SEO optimisation is the last step of digital communication projects. We assess the desired goals, targets and results, guaranteeing the best performance in terms of visibility and search engine indexing.
We supply efficient solutions to the demands of our customers thanks to our specific technological know-how.
We follow a path which begins with analysis and continues with design, development and problem-solving to provide ideas and solutions in complex technology environments, including integration of heterogeneous systems.
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